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The number of cigarettes in a pack influence cigarette consumption

by 1920, $20 billion (half of all cigarette sales in America)

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The British Medical Association said it was very pleased with the announcement, citing research which it said showed that a display ban would play a key role in discouraging children from smoking and also help smokers quit. The associations only complaint was about the deadline which forces larger stores to take down their displays by April of 2012 and gives smaller stores an extra three years to comply with the ban