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The tobacco industry has aggressively marketed menthol cigarettes to the Black community for decades, trying to use advertising to associate their deadly addictive products with cultural identity., Menthol Tobacco Targeted Black Communities for DecadesNow Communities Across Appalachia Are Taking Action Black By God For decades, Big Tobacco has engaged in targeted marketing of menthol cigarettes to African Americans, who suffer high rates of tobacco related death and disease. Menthol makes cigarette smoke less harsh (but just Did you know? Big Tobacco has long targeted Black communities with men TikTok
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