woman cigarette brand Marlboro, which only made cigarettes for women, decided to rebrand itself for men. They knew men love to smoke & would love their cigarettes as they were already mild, aromatic, & less Philip Morris: How Virginia Slims
Philip Morris: How Virginia Slims Targeted Women to Sell Cigarettes by Maggie Polk Medium How tobacco companies hooked women by feminizing cigarettes The Cigarette of Distinction The Center for the Study of Tobacco and Society You've Coughed Up Long Enough, Baby! The Center for the Study of Tobacco and Society
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